When it comes to digital signage, it’s natural to assume it’s geared toward converting customers. But digital signage serves a wide range of purposes beyond business. College campuses are a great example. College campuses are perfect for digital signage. Today’s student populations are digital natives, who’ve grown up during an era of rapid technological advancement. …
Most businesses are drawn to visual communications networks because of the impact they have on their bottom line and results. Visual communication, such as digital signage, can boost engagement, relay messages faster, ensure messaging remains consistent and unified, and improve information retention. But there’s another huge benefit of adopting visual communications—a positive impact on the…
There are many headaches associated with airports, but their layout is often one of the biggest complaints. A 2016 Curbed article featured commentary from 5 experts about airport design. The big takeaway? They weren’t designed to handle the influx of people that they handle today. One thing that could help alleviate some of these issues…
In the modern workplace, companies seem to enact more and more ways to communicate with each day. From general emails to Slack to Asana, staying connected is becoming more segmented and complex. Digital signage offers a reprieve from the influx of information and, in the process, helps get your team aligned. Customer concerns Customer satisfaction…
Meetings are the backbone of the professional world—they serve as an opportunity to exchange ideas and align your team. But the process of booking a conference room can be arduous, confusing, and frustrating. In addition to manual scheduling methods, conference scheduling is often plagued by a lack of information about the space, including availability, size,…
When patients pay a visit to their doctor, they want thorough and efficient care. But far too often, their experience is hampered by confusing hospital layouts, poor communication, and lengthy wait times. It may not be possible to fix these issues immediately, but there are ways to alleviate some of the attached headaches and craft…
Digital signage offers many advantages in reaching more of your target audience, but its greatest benefit is the wealth of data it provides. There’s just one problem. “Unless you can get value out of all this…all the rest of it is kind of pointless,” Omnivex CEO Dave Bannister said in a recent webinar. Indeed, your…
There’s no question—digital signage can serve your business needs, whether you want to streamline internal communication, improve customer engagement, or boost your visibility. But before you can put digital signage to work, it’s crucial that you choose a highly functional system that can shift and grow as your needs change. Content Management System (CMS) The…
When it comes to real estate, both homebuyers and renters are searching for convenience. Gone are the days of the Sunday afternoon open house. Your potential customers are searching for easy ways to find listings and gather information. Digital signage not only meets these criteria but improves your ability to market your listings. Easily update…
Digital signage has enabled many advancements in the marketing world. From more interactive experiences to stronger ad engagement, the digital category has proven more effective than traditional advertising. However, digital signage can sometimes suffer from analog problems. How can a brand keep engaging a customer after they’ve viewed an ad? This is a problem SMS…
