Today’s students are digital natives who’ve grown up with fast technological advancements and high-speed internet. They need learning environments and tools that connect with their worlds. All too often, the world of education is slow to adapt new technology. But digital signage could be the key to improving education and bringing popular learning techniques into the 21st century.
A typical college course could have hundreds of students, each of whom learns differently and responds to different stimuli. Yet many professors rely on static images (i.e. projectors) or basic lectures to disseminate information. Digital signage uses a more dynamic method, incorporating color and movement to hold students’ attention.
Digital signage reduces the need to constantly reproduce physical copies of class content. Copying, printing, printer paper and ink, and distribution methods take time and a considerable amount of funding. With digital signage, content can be easily updated via CMS and shared—one time with one copy.
An important part of education is protecting the environment in which students learn. Digital signage enables campuses to share real-time security updates, which could potentially save lives and keep students and faculty safe.
Education-related events often rely on traditional advertising methods to fill seats. Digital signage removes the need to print pamphlets or hire a team of students to pass them out. Instead, you can create dynamic advertising that grabs students’ attention, encourages longer engagement, and reaches an even bigger audience.
Education can’t rely on a “one size fits all” approach. Digital signage enables educators to make a lasting impact on a much bigger number of students.